About the Client

This client is a FORTUNE 100 company that works in every stage of the energy business: power generation, competitive energy sales, transmission and delivery - found in the USA and Canada.

 

About the Project

Photographs were taken by Kelley Chance on behalf of 500px Studio.

This client was looking for branded photography for their website, blog, social channels and general advertising campaigns. They wanted to show how energy is used in everyday lives, from hospitals to schools to families. The goal was to highlight the impact it has and how it contributes and powers our lives.

It is essential that we were mindful of of the meaning behind the brand. They had a reputation that enforces health, safety, environment, innovation, diversity and customer centricity. It was also important to capture positive interactions between a diverse group of people, representing inclusion. These are all elements that should be considered when photographing for us.


 

Using Format